Bruno, Doran, Cusack & MJohnson head up inaugural Headline Surfer® Hall of Fame

DAYTONA BEACH, Fla. -- If Daytona had its own version of Mount Rushmore, these four would certainly have their likenesses carved into the side of the South Dakota mountaintop: Frank Bruno, Ted Doran, Joyce Cusack and Melody McSorley Johnson.

And these four lead the inaugural Headline Surfer® Hall of Fame, which numbers in excess of 200 persons and or institutions or entities, primarily from Daytona -- ground zero of the media outlet launched in April 2008, as NSBNEWS.net and changed two years later to Headline Surfer® when the registered trademark was acquired at a cost of more than $12,000.

The impact of Headline Surfer® since then has been undeniable in establishing long-lasting footprints in 21st-century media coverage.

Consider these stats: • Sessions: 2.59 million; • Users: 1.93 million; • 4.077 million page views; • 19,674 individual cities worldwide among 221 countries & territories, including the largest concentration of cities in all 50 states in the US as well as Washington DC and Puerto Rico, and the largest concentration of online users still in Florida.

In fact, here are the top 25 cities accessed daily with No. 1 being New Smyrna Beach, FL; 2. Daytona Beach, FL; 3. Sanford, FL;  4. Orlando, FL; 5. Port Orange, FL; 6. Edgewater, FL; 7. New York City, NY; 8. Ormond Beach, FL; 9. DeLand, FL; 10. Atlanta, GA; 11. Deltona, FL; 12. Miami, FL; 13. Jacksonville, FL; 14. Palm Coast, FL; 15. Chicago, ILL; 16. Washington DC; 17. Hialeah, FL; 18. London; England; 19. Lake Mary, FL; 20. Houston, TX; 21. San Francisco, CA; 22. Tampa; FL; 23. Tallahassee, FL; 24. Winter Park, FL: 25. Orange City, FL.

And besides the analytics, another set of metrics far more valuable is the quality of original work as opposed to press release re-writes and grip-and-grin PR photos. When it comes to award-winning news coverage, Headline Surfer, despite its small staff, has continued its dominance throughout Central Florida. with precious few revenue sources And while it can't showcase breaking newswith a large helicopter, it can still do better than the others in providing those details that serve as building blocks.

Again, consdder the facts: Three first place stories in"breaking news" in the 2015 Florida Press Club statewide competiion and two second place entries in sports feature writing. In all, Headline Surfer® has been recognized for 32 entries in the FPC annual competition since 2011.

In the next several weeks,  the "inernet newspaper" tag will be dropped and the media outlet identifed as simply Headline Surfer.

As part of the next-generation Headline Surfer®, greater emphasis will be placed on multi-media features, including enhanced social media interaction, videos, photo opps and Spanish as a second language option. And while other media outlets downplay awards, it's because they just can't generate the kind of details that help define the "why" and the "how" in a given story.

Bail set at $1.2 M for pregnant woman / Headline Surfer®For example, dozens of media outlets worldwide put in for coverage consideration of their media outlet's handling of the pregnant South Carolina woman who purposely drove her SUV into the rolling surf at the World's Most Famous Beach in Daytona before jumping out herself and locking her three children inside with a remote set of power key locks.

All three were rescued, but only Headline Surfer stoodfalone in winning an award in 2015 -- and it was first place.

Why? It was obvious with the allegations unfolding where every shocking second counted.

That was the easy part.

What wasn't so easy was explaining how dramatic her life and those of her children would change with her initial court appearrance -- the eyes of the world on her: Learning she was pregnant with her estranged husband's fourth child in what she would allege had become a tormented life filled with domestic violence and mental abuse.

For myriad reasons, here are the official entrants in the inaugural 2016 Headline Surfer® Hall of Fame:

• Frank Bruno, Volusia County's first elected county chair;

Bruno stepped off the dais in 2012, after 20 years of elected service on the the dais, with the chambers re-christened the Frank T. Bruno Jr. County Council Chambers. Even to this day to this day, Bruno remains the proverbial" face of Volusia County politics" with his coninuing service on the charter review board and for his ability to build consensus and work with other politicians and business leaders with vastly different a 

• Ted Doran, high profile Daytona private attorney and general counsel to the Volusia County School Board;

Bruno, the high-profilee high-profile private attorney, whose law firm is located at 1020 W .International Speedway Blvd., Daytona Beach, with the cross street cross street "Frederick Avenue," also serves as legal counsel to the Volusia County School Board.

• Joyce Cusack of DeLand, perhaps the most popular electedfleader in her post as at-large county councilwoman;

Cusack, perhaps the most popular African-American elected leader in her second and final four-year term as the at-large member ferom DeLand who prevailed in a conentious race in 2014, from then-term-limted district 5 member Patricia Northey of Deltona.

• Melody McSorley Johnson, vice chair of the Volusia County School Board school board;

 

Though Doran came up short ina three-way race for county chair in the 2012 elections, Doran is not only recognized as one og the top civil attorneys in Central fkorida, who at one time also served as Ponce Inlet's contracted town attorney, he was chairman odf the Daytona Beach Regional Chamber of Commerce, wg=hich was far strionger under his tenure, head oad of thje Halifax Area Advertising Authortity and credited with creating Team Volusia, the public-private buswiness recruitment consortium;

On the surface, Bruno was the sterotypical politician with the pearly-white teeth, coiffed hair and almodst slweays in a dark business suit. But he was a strong leader and consensus builder, who knew how to get cooperation from the influential corporate big wigs like FLesa France Kennedy to heads of local labor unions . Never was there the acrimony that has permeated the dais in the past three-plus years, since Bruno's exit. As a Democrat in nonparisan seats , at the counrty and city levels, Bruno got along with then-County Councxil GOPer Joie Alexander, and Republican mayors like DeLand's Bob Apgar and then-Daytona Beach Republican Mayor Glenn Ritchey.
exit exited. , a Democrat in the non-partisan county and citry governments lstepped off the dais,. with since his exit, with . Bruno earned the respect of the respect of opposing like the "Gang of Four in has existed consensus builder and leader who ark business suits that began in Ponce Inare our HeadPresidenrts ing anyonre locally is as the fasces immortalized on a Daytona equivalent to Mount Rushmore, figuratively speaking, of course. Certainly, it's mixing apples and oranges in immortalizing anyone local in the same breath as US Presiufdin carved granite on the side of a mountain. and in our to try and compare anyone to four US presidents immoretalied in fro foolhard. And while it's eare greater Daytona's equivalent of US Presidents the four US presidents immortalized on Mount Rushmore.
Though Doran came up short ina three-way race for county chair in the 2012 elections, Doran is not only recognized as one og the top civil attorneys in Central fkorida, who at one time also served as Ponce Inlet's contracted town attorney, he was chairman odf the Daytona Beach Regional Chamber of Commerce, wg=hich was far strionger under his tenure, head oad of thje Halifax Area Advertising Authortity and credited with creating Team Volusia, the public-private buswiness recruitment consortium;

On the surface, Bruno was the sterotypical politician with the pearly-white teeth, coiffed hair and almodst slweays in a dark business suit. But he was a strong leader and consensus builder, who knew how to get cooperation from the influential corporate big wigs like FLesa France Kennedy to heads of local labor unions . Never was there the acrimony that has permeated the dais in the past three-plus years, since Bruno's exit. As a Democrat in nonparisan seats , at the counrty and city levels, Bruno got along with then-County Councxil GOPer Joie Alexander, and Republican mayors like DeLand's Bob Apgar and then-Daytona Beach Republican Mayor Glenn Ritchey.
exit exited. , a Democrat in the non-partisan county and citry governments lstepped off the dais,. with since his exit, with . Bruno earned the respect of the respect of opposing like the "Gang of Four in has existed consensus builder and leader who ark business suits that began in Ponce Inare our HeadPresidenrts ing anyonre locally is as the fasces immortalized on a Daytona equivalent to Mount Rushmore, figuratively speaking, of course. Certainly, it's mixing apples and oranges in immortalizing anyone local in the same breath as US Presiufdin carved granite on the side of a mountain. and in our to try and compare anyone to four US presidents immoretalied in fro foolhard. And while it's eare greater Daytona's equivalent of US Presidents the four US presidents immortalized on Mount Rushmore.

Henry Frederick Picture

Short Bio

Henry Frederick is publisher of Headline Surfer®, the award-winning 24/7 internet news outlet covering the Daytona Beach-Sanford-Orlando metro area via HeadlineSurfer.com for a decade now. A longtime cops & courts reporter focused on breaking news & investigative reporting, Frederick is among the Sunshine State's most prolific daily news reporters, having amassed dozens of journalism-industry awards in print anddigital platforms. Frederick is enrolled at Full Sail University in Winter Garden, FL, where he's three-fourths through the online Master of Arts program in New Media Journalism. His graduation is in August.