Headline Surfer illustration / Above, Lorene King is head of the NASCAR Foundation, but effective March 21, she'll be in charge of the Daytona State College Foundation.DAYTONA BEACH, Fla. -- Daytona State College has tabbed Lorene King as its new leader for fundraising and grants.
King will become will become vice president of advancement and executive director of the Daytona State College Foundation, effective March 21, at an annual salary of $145,000. She currently serves as executive director of the NASCAR Foundation where she has led growth and expansion in a number of fundraising and awareness initiatives since 2012.
She held prior leadership advancement roles at St. Jude Children’s Research Hospital in Memphis, Tenn., as senior director of corporate alliances, senior director of legal, estates and trusts and director of gift-planning programs.
“We look forward to Lorene’s leadership in this critical work to support the mission of Daytona State College,” said Tom LoBasso, Daytona State College president. “She is accomplished in her field with an impressive track record of successful program implementation and strategic planning for major gifts, corporate sponsorships, events and community connections.”
King will become will become vice president of advancement and executive director of the Daytona State College Foundation, effective March 21, at an annual salary of $145,000. She currently serves as executive director of the NASCAR Foundation where she has led growth and expansion in a number of fundraising and awareness initiatives since 2012.
She held prior leadership advancement roles at St. Jude Children’s Research Hospital in Memphis, Tenn., as senior director of corporate alliances, senior director of legal, estates and trusts and director of gift-planning programs.
“We look forward to Lorene’s leadership in this critical work to support the mission of Daytona State College,” said Tom LoBasso, Daytona State College president, shown here. “She is accomplished in her field with an impressive track record of successful program implementation and strategic planning for major gifts, corporate sponsorships, events and community connections.”
Among her activities at NASCAR, King built an internal executive coalition for the foundation’s largest fundraising event, exceeding a $1 million revenue goal by 67 percent, and implemented a donor identification and cultivation program leading to 45 percent growth in annual giving over a three-year period. At St. Jude, she led a development team for the Thanks and Giving campaign and helped establish a grants-acquisition program initially leading to a $3 million funding stream.
In a written statement released by DSC, King, who has more than 15 years of nonprofit fund-raising experience, said, “I am thrilled with the opportunity to advance Daytona State’s support base and strategic outreach. It will be my honor to join such progressive leadership to enrich lives and make education more accessible for our citizens.”
King holds an MBA from the University of Memphis, a bachelor of science from the University of South Alabama and an associate of arts from Northwest Florida State College. She lives in New Smyrna Beach.